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From the field

Insights for the independent agency.

What's actually working at agencies running on modern CRMs. Written for principals, not vendors.

Commercial Lines

Your AMS Is Built for Policy Numbers. Your Clients Aren't.

Legacy AMS platforms organize data around policies, not relationships. That gap is costing you commercial lines clients to agencies that can see the whole account.

July 2026·5 min read
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Retention

How Independent Agencies Hit 90%+ Retention, Without Adding a CSR

Most principals assume better retention requires more people. The agencies running 90%+ don't have bigger service teams. They have better systems.

July 2026·6 min read
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Agency Operations

Five Signs Your Agency Has Outgrown Its Current Tools

The system that got your agency to $3M looks nothing like the system you need to run a $10M book. Here are the signals most principals miss until they're deep in the pain.

July 2026·4 min read
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Agency Technology

AI Does Not Eliminate Systems of Record. It Depends on Them.

There's a growing narrative that AI will replace your AMS and CRM. Here's what agency owners need to understand: AI doesn't eliminate systems of record. It depends on them.

February 2026·3 min read
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Agency Technology

Someone Wants to Turn Your Expertise into Software. Here's What They're Not Telling You.

Before you say yes to that MVP-in-eight-weeks pitch, get these questions answered in writing. What software vendors don't tell service business owners, insurance agencies included.

February 2026·5 min read
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Agency Technology

From Client-Centric to Contact-Centric: How AI & HubSpot Will Revolutionize Insurance Sales

Your AMS organizes data around policies. AI needs data organized around people. Here's how PowerSync and HubSpot close that gap, and why it matters for every agency considering AI.

February 2025·6 min read
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Customer Service

Transforming an Insurance Agency with HubSpot Service Hub Enterprise

Missed emails, ignored web forms, and no system for staff absences were costing a leading independent agency clients and morale. Here's how HubSpot Service Hub changed all of it.

February 2025·8 min read
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News & Announcements

PowerSync AMS Officially HubSpot Certified & Available in the HubSpot App Marketplace

PowerSync AMS has been rigorously vetted by HubSpot for security, functionality, and user experience, making it one of the few insurance-focused data integration solutions to receive this distinction.

August 2025·2 min read
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